-
The Casino Terrace, Madrid
Lucky menusWhen the restaurant at the Casino in Madrid decided to take a new gastronomic direction and commissioned us to design its image, it insisted that in creating this image, we should work on the concept of “signature cuisine” and not on the numerous graphic connotations of the casino, which at first sight might have seemed the most attractive source of inspiration. We resolved the logo using a calligraphic solution, and created menus using a system of dies and grooves that make it possible to replace the inner leaves simply and to update the covers using images of each season’s star dishes. -
Telefónica Foundation, Madrid
Marcel·lí Antúnez. Biology and art: EpiphanyThe catalogue of the exhibition Epifanía is structured in two parts: the first is a compilation of essays on the connections between art, science and technology; the second documents the exhibition and the work of Marcel·lí Antúnez Roca. Throughout the entire design and layout process for the catalogue, the curator, Claudia Giannetti, and the artist himself plunged us into a world of bacteria, cables, pigskin preserved in formalin, musical robots, exoskeletons, drawings, hair and a whole host of other items that make up Antúnez Roca’s creative universe. It was this involvement that helped us to shape all the materials gathered together for the publication. -
Sarriópapel distribution, Leitza
Catalog of all papersSarriópapel’s ten-volume catalogue includes samples of all its different types of paper. When we redesigned this catalogue, our first step was to send a questionnaire out to designers and printers to find out what they thought was essential or unnecessary in a paper catalogue. Their answers were extremely useful and guided some of our decisions: we reduced the size of the catalogue to make it more manageable and we added the information needed to make it more useful. We also designed a system of icons to indicate the recommended uses of each type of paper. -
ESADE Business School, Barcelona
Green rules to encourage sustainabilityThe double meaning of the word "rule" — a dictate and, a measuring instrument — were the inspiration behind this particular campaign, the aim of which was to encourage environment-friendly work habits and routines amongst ESADE employees. By making the central element of a communication strategy a valuable asset for any worker, we prolonged the brochure’s expediency way beyond the duration of the campaign, thus preaching the example, we might say, while honing the message we set out to convey. -
InnoEnergy, Eindhoven
Engineering Innovation in sustainable energyInnoEnergy is a European organism that gives support to energy innovation projects. The nature and contents of its activities span scientific communication, economic information, and general divulgation. Our task consists of presenting neatly and comprehensibly the huge amounts of data they handle in their different lines of business. Infographics and charts, thanks to their ability to convey data clearly and accurately, were essential since InnoEnergy communication targets a public that is not always very knowledgeable in such diverse subject matters. -
History Dep., Hamburg University
Toletum: seminars, workshops, lectures…Although Toletum was originally an academic seminar set up by specialists in Ancient History to focus on the Roman presence on the Iberian Peninsula, it quickly evolved into a much wider-ranging and enduring project. Our job was to define the name (Toletum — present-day Toledo — was a major city of the Roman Empire) and create a graphic that reflected this continuity. The posters we designed for each successive Toletum event (seminars, workshops, talks…) played out this idea while incorporating specific graphic elements from each upcoming event. -
Instituto Cervantes Hamburg
Artists, books, conversationsHere, the challenge was to make the most of a rather tight budget, which we did by designing something that would function simultaneously as a poster and a leaflet. The activities — talks by artists working with the book format as a medium for creation — constituted a series, but since each artist takes a different approach, they were also distinctly individual events. This is why the paper used to photocopy each piece varies in colour. The regular graphic feature suggests a book drawn in perspective, which accentuates its volume. Similarly, when photographing the publications that would illustrate each presentation, we opted to maximise their three-dimensionality, to suggest volume spite the fact that only one ink was used in printing. -
Teatro Cervantes, Málaga
Ethnic Music FestivalThe ethnic music festival Etnimálaga is held every summer on a beach called Playa del Peñón del Cuervo. When we were asked to create its brand identity, we decided to give it an urban feel and, given the diversity of its musical styles, went for a more daring look. To achieve this, we used combinations of fragments of photographs that embodied graphically the concept of mixture. Dividing the festival’s name into syllables gave it a musical note. -
The MACBA Study Centre, Barcelona
Possibility of Action: The Life of the ScorePossibility of Action: The Life of the Score was an exhibition of contemporary scores that explored the multiple possibilities of musical notation: from a dress made out of sound-emitting cassette tape, to the different layers of a stone, to a video recording of birds in flight, or scores written with numbers, a GPS or sand. The branding used for the exhibition and accompanying publication - a stapled pamphlet – drew on the pattern of the pentagram, a graphic element common to all the exhibits in the display. -
Madrid Autonomous University
PSiÐ. Planning testUsing sport as a metaphor, this psychological profiler was designed as a human resources tool for evaluating applicants' abilities to plan and manage time. Our task was to transform relatively dry concepts into something recognizable that users could navigate with precision. The idea of various sports, each with their rules, playing areas, training routines and scoring systems, allowed us to make the website attractive while dispensing with long-winded explanations about how it works.