• Ostatu Winery, Samaniego

    Ostatu, Wine Editor
    With the aim of capitalizing on a distinctive quality that would help make this winemaker stand out from all the others in La Rioja, our proposal consisted of marketing Ostatu as “wine editors” to faithfully convey the traditional personality of this winery and the care and attention with which it pursues its business. Besides renewing the labels’ designs and names, we classified the wines into two groups: “Sensitive” wines and “Singular” wines.